What I solve
Most founders and small businesses come to me with one of four problems.
01 / Strategy · Market Intelligence & Go-to-Market Strategy
Who will buy, who you're up against, and where to spend first are still open questions.
- Market and competitive research
- A clear definition of your best customer
- Positioning and messaging that sets you apart
- A launch plan and the channels to prove first
See it in: Kytyra · EnviTrace · NeuroGeneces · LQ Digital
02 / Storytelling · Pitch & Investor Decks
Investors and buyers decide in minutes, and your pitch needs longer than that.
- A pitch deck narrative that leads with why it matters
- Messaging your whole team can repeat
- Design direction for decks and sales materials
See it in: NM Startup Alliance · Terra Luna · American Excelsior
03 / Brand · Web · AI · Branding, Web Development & AI
Your business has grown past your brand, your website, and the tools you run it on.
- Brand development, from identity to voice
- A website built for how your customers buy, with search engine optimization (SEO) built in
- Visibility in AI search
- AI-powered marketing workflows, from lead nurturing to customer relationship management (CRM) integrations
See it in: The Gentleman Farm · LQ Digital · NM Startup Alliance · Birdie RV Park
04 / Product Innovation · Product Development & Packaging
Your product works, and now it needs to win on the shelf and with buyers.
- Product strategy and positioning
- Packaging that sells on the shelf
- Intellectual property considerations before you launch
- Sales materials for buyers and retail partners
See it in: The Gentleman Farm · Turner Manufacturing · American Excelsior
How we work together
Pick the package that fits the decision in front of you.
Three packages, each with a fixed scope and a fixed price, so you know exactly what you get before we start. Every one begins with your market.
You're stuck on one decision
Strategy Session
$150
A focused 30-minute call on the question in front of you. Before we meet, you'll answer a few quick questions about your customers and competitors, so we start from your market.
- A 30-minute working session on your question
- A short list of next steps by email afterward
- Your $150 credited toward the Audit or a Starter Website
Unstick the decision that's holding up revenue.
Book a SessionYou want to know what's working
Brand & Messaging Audit
$2,500
A market analysis plus a full review of your brand and messaging everywhere customers meet you. You leave with a prioritized plan you can act on yourself or bring me in for.
- Market and competitor analysis
- Brand, positioning, and messaging audit
- Review of your website, social, email, and paid marketing
- Prioritized recommendations report
- 90-minute debrief call
- 30 days of follow-up email support
Find where money is leaking before you spend another dollar.
Buy the AuditYour website needs to catch up
Starter Website
$5,000
A clear, fast website built around how your customers buy, with copy written from your positioning. It starts with a short market and messaging review.
- Market and messaging review
- Up to five pages, mobile-ready
- Copy written for you
- Basic search setup and a contact form
- Two rounds of revisions
50% to start, 50% at launch. Online stores, booking, logins, and integrations quoted after a short scoping call.
Launch a site that brings in the right customers.
Start Your WebsiteAudit + Starter Website: $7,000, saving $500. The audit's findings become your website's foundation. Start with a Strategy Session, and your $150 credits toward either package.
Get the BundleFind yourself in the left column to see where to start.
| If this sounds like you | Start with |
|---|---|
| One decision is holding everything up. | Strategy Session |
| You want to know what's working before you spend more. | Brand & Messaging Audit |
| Your website needs to catch up to your business. | Starter Website |
| You want the strategy and the site, done together. | The bundle |
| You want to figure out what you need first. | Find Your Stage |
The process
Know what you'll walk away with at every step.
01 · Discovery & Market Research
Knowing which marketing dollars are earning and which are burning.
I dig into your business, your customers, and your competitors to find what's working, what to fix, and where the opportunity is.
02 · Strategy
A plan tied to a revenue outcome, with every tactic working toward it.
The position to own, the customers to pursue, and the channels to prove first.
03 · Build
Marketing that keeps working after the engagement ends.
The assets and systems the strategy calls for, from messaging to your website.
04 · Support
Marketing that compounds instead of starting over every month.
I stay in your corner as the plan meets the real world.
Prefer to work through it on your own?
The Library has the same workbooks I use with clients, organized by stage, so you can start today and bring me in when you want a second set of eyes.
Browse the Library"Before working with Lauren, Google Ads felt like a vast, confusing abyss, even after hours of self-research. But within one conversation, Lauren not only demystified it for me, she transformed the way I think about marketing and business strategy..."
Questions
What founders usually ask first.
Does the Strategy Session count toward a bigger project?
Yes. Your $150 credits toward the Brand & Messaging Audit or a Starter Website.
What does the Brand & Messaging Audit include?
A market and competitor analysis, a full brand, positioning, and messaging audit, a review of your paid, web, social, and email marketing, a prioritized report, a 90-minute debrief, and 30 days of email support.
What counts as a Starter Website?
Up to five pages, mobile-ready, with search basics, a contact form, and two rounds of revisions. Larger builds are quoted after a short scoping call.
Which stage of business do you work with?
All three: Foundation, Customer Acquisition, and Scaling. The two-minute assessment tells you which one you're in.
Let's talk
Let's find the right fit together.
Tell me what you're building and where you're stuck. I'll reply within two business days with the package that fits and what to do first.
Book a 30-minute Strategy Session